Amari, Thailand’s leading hospitality group, enters into a joint venture with Mandeep S Lamba to create Amari India
The partnership provides a stronger foothold in the India market for Amari to pursue its portfolio expansion plans.
Amari, Thailand’s leading domestic hotel management company, today announced a strategic joint venture partnership with Mandeep S Lamba, previously the Managing Director and Founder of Ten Hotels Pvt Ltd, a hospitality management company headquartered in Gurgaon, New Delhi, to launch Amari India.
This new development is in line with Amari’s recently announced plans to position itself as one of the leading Asian hospitality chains with plans to operate 51 properties in the Asia Pacific region by 2018.
The new joint venture brings within Amari’s foothold in India an established and dedicated network of tourism industry resources and a wealth of Indian hospitality expertise.
Mr. Mandeep S Lamba has enjoyed a successful 25-year hospitality career including tenure as President of Fortune Park Hotels, a wholly owned subsidiary of ITC Ltd, as well as the role of Managing Director for the Indian office of the UK-based financial services and real estate entity, Dawnay Day.
Mr. Peter Henley, Amari’s Chief Executive Officer commented, “We are delighted with this development as it is a perfect launch pad for Amari to position its quality services and value product line.
India is a key source market for Amari’s network of hotels and resorts in Thailand and brand recognition is very strong. Combined with India’s business buoyancy and burgeoning hospitality industry, this provides us with a compelling business rationale to strategically move ahead in this market.”
With the establishment of this joint venture, Amari will actively pursue its expansion in the Indian metro and tier-II cities with a view to securing management contracts for seven hotels and resorts across the Indian subcontinent within the next 5-7 years.
“We are confident that Mandeep’s professional expertise and industry insight will ensure that Amari will move forward in India at the right momentum, “ Mr. Henley added.
Commenting on the strategic partnership, Mr Lamba said: “I am truly delighted with our coming together and look forward to having a formidable presence in India over the next few years.
Amari is synonymous with traditional Thai hospitality and have been a force to reckon with in Thailand for more than four decades. I am equally thrilled that under the stellar leadership of Peter Henley, Amari has chosen to make their international debut in India and I am privileged to be a part of this venture.”
About Amari:
A force in Thailand’s hospitality industry since 1965, Amari’s network of 11 properties spans across the country, from scenic seaside and mountain locations to vibrant urban settings. Amari is a vision of contemporary Asia, a brand that embodies Asian flair, modern perspective, desire and a down-to-earth vibe. The brand caters to both business and leisure travellers, with each property featuring superior quality rooms, facilities and services.
Amari. The Colours and Rhythms of Modern Asian Hospitality.
- ENDS –
For more information please contact: Shamini Murugan Group Director of Communications Amari Corporate Office T +66 (0) 2255 3767, +66 (0) 2255 4588 847 Petchburi Road F +66 (0) 2255 3718 Bangkok 10400 E send an enquiry Thailand W www.amari.com
Amari Hotels and Resorts
Amari, the hotel and resort group celebrating the colours and rhythms of modern Asia, recently announced the promotion of Kannika Jarodphaisal to Director of Sales Administration of the group.
Ms. Jarodphaisal joined Amari in 1989 and over the past 20 years, she has held numerous positions within the Sales and Marketing division. Prior to her promotion, Ms. Jarodphaisal was Amari’s Group Marketing Manager.
In her new role, Ms. Jarodphaisal is responsible for managing the travel industry contracts for Amari’s portfolio of hotels and resorts in Thailand as well as co-ordinating trade joint marketing initiatives. She also plays an important role in supporting Amari’s sales department’s local and international strategies.
-END-
Amari. The Colours and Rhythms of Modern Asian Hospitality
About Amari A force in Thailand’s hospitality industry since 1965, Amari’s network of 11 properties spans the country, from scenic seaside and mountain locations to vibrant urban settings. Amari is a vision of contemporary Asia, a brand that embodies Asian flair, modern perspective, desire and a down-to-earth vibe. The brand caters to both business and leisure travellers, with each property featuring superior quality rooms, facilities and services. For more information about this release or to request high-resolution photography, please contact:
MEDIA CONTACT Romklao Sapyatosok Communications Executive Amari Corporate Office T +66 (0) 2255 3767, +66 (0) 2255 4588 847 Petchburi Road F +66 (0) 2255 3718 Bangkok 10400 E Send an enquiry Thailand W www.amari.com
Amari, the hotel and resort group celebrating the colours and rhythms of modern Asia, recently announced the promotion of M.L. Suravut Thongthaem to the role of Senior Vice President of Sales.
M.L. Suravut joined Amari in 1987 as Business Development Manager and over the past 23 years, he has played an integral role in spearheading the sales initiatives both domestically and internationally for Amari’s portfolio of hotels and resorts in Thailand.
With the vision to expand the strong recognition of Amari globally by continuing to work closely with his well established industry partners, M.L. Suravut also aims to expand the group’s customer base.
“We shall work towards making Amari recognised as a leading hotel brand in Thailand and in the Asia-Pacific region.” M.L. Suravut said.
With close to 100 people in his Thailand based sales team and a network of global sales representatives, M.L. Suravut’s key responsibilities will include driving the sales strategies across all international markets as well as streamlining key sales policies.
MEDIA CONTACT Romklao Sapyatosok Communications Executive Amari Corporate Office T +66 (0) 2255 3767, +66 (0) 2255 4588 847 Petchburi Road F +66 (0) 2255 3718 Bangkok 10400 E Send an enquiry Thailand W http://www.amari.com/
Amari, the hotel and resort group celebrating the colours and rhythms of modern Asia, recently announced the appointment of Nigel Harris as Senior Vice President Projects and Product Development.
Prior to joining Amari, Mr. Harris was the Vice President of Technical Services for Hilton International for the South Asia region, where he was responsible for establishing an independent technical and design support function for owners and the development team in the roll out of multi-brand hotels throughout India.
A trained architect, Mr. Harris brings to his role over 25 years of senior management experience in hotel, commercial and consultancy companies throughout the Asia Pacific region. His experience in the hospitality industry within the region is extensive, and includes senior regional roles with Shangri La Hotels and Holiday Inn Worldwide.
In his new role, Mr. Harris will be an integral part of Amari’s recently announced expansion plans focusing on the profiling of new brands and supporting project and development activity.
About Amari A force in Thailand’s hospitality industry since 1965, Amari’s network of 11 properties spans the country, from scenic seaside and mountain locations to vibrant urban settings. Amari is a vision of contemporary Asia, a brand that embodies Asian flair, modern perspective, desire and a down-to-earth vibe. The brand caters to both business and leisure travellers, with each property featuring superior quality rooms, facilities and services.
For more information about this release or to request high-resolution photography, please contact:
FALL IN LOVE… WITH AMARI
Amari, Thailand’s leading hotel group, epitomising modern Asian hospitality, is introducing an exciting, new and vibrant concept, ‘Love’. Amari ‘Love’ will be portrayed in several ways: Amari’s love for its guests, its love for Thailand and its community. Throughout 2010, Amari will be showing its ‘Love’ in many ways.
Amari Loves Thailand Amari’s network of 11 properties span across Thailand, from scenic seaside and mountain locations to vibrant urban settings. Locations include Bangkok, Phuket, Koh Chang, Pattaya, Koh Samui, Chiang Mai and Krabi. Why not plan a tour of Thailand visiting each of 11 Amari’s properties along the way!
To celebrate the launch of Amari ‘Love’, Amari is introducing specially designed packages and offers, developed with ‘Love’ in mind:
Amari Loves Romance Get loved-up on the beaches of Thailand. Visit Amari Vogue Krabi for a boutique getaway on an idyllic beach, or Amari Emerald Cove Koh Chang for a magical island setting; both perfect locations to unleash your inner romantic. If beaches don’t spell romance for you, head to Amari Boulevard Bangkok for some inner city indulgence and fast lane night life, the hotel is situated in heart of downtown Sukhumvit, a great location for shops, restaurants and bars!
Fall in love in Koh Chang! Whisk your loved one away for a three night break at Amari Emerald Cove from THB 29,949. This special romantic deal includes breakfast, airport transfers, welcome drink, fruit and flower basket, a romantic dinner and, best of all…a 90 minute oil massage. Price is based on two adults sharing a deluxe room, offer valid until the 15th April 2010.
Amari Loves Escapes Escape to Northern Thailand and experience the Lanna culture and rhythms at Amari Rincome Chiang Mai, or experience ultimate indulgence at Amari Orchid Pattaya. If ‘Escape’ to you means drifting away with a relaxing massage, then visit one of Amari’s tranquil Sivara Spas. Escape the pressures of modern-day life with a pampering session to relax your mind, body and soul.
Make Pattaya your ideal getaway, with a two night stay at the luxurious Ocean Tower at Amari Orchid from THB 13,299. This special escape package includes breakfast, welcome drink, fruit and flower basket, dinner and a late checkout. Price is based on two adults sharing an Ocean Deluxe Room, offer valid until the 15th April 2010.
Amari Loves Families It’s a family affair at Amari Palm Reef Koh Samui, treat your family to an elephant trek through the jungle, or, if you have water babies, head to Amari Coral Beach Phuket where the vast array of watersports will certainly float your family’s boat! Show your loved ones how much you care on a family trip to Thailand.
Treat the family to a three night break at Amari Palm Reef from THB 28,928. The special family deal includes breakfast, airport transfers, welcome drink, fruit and flower basket, dinner and, best of all….half-day island tour! Price is based on two adults and two children sharing a Deluxe Family Duplex Room, offer valid until the 15th April 2010.
MEDIA CONTACT
For more information about this release or to request high-resolution photography, please contact: Shamini Murugan Group Director of Communications
Amari Corporate Office T +66 (0) 2255 3767, +66 (0) 2255 4588 847 Petchburi Road F +66 (0) 2255 3718 Bangkok 10400 E Send an enquiry Thailand W www.amari.com
Amari, the hotel and resort group celebrating the colours and rhythms of modern Asia, recently announced the appointment of Mr Suresh Menon as Executive Vice President of Human Resources, Corporate Office.
Prior to joining Amari, Mr. Menon was Senior Vice President of HR at Atlantis Palm Jumeirah, Dubai. In this role he set up the total human resources function for Atlantis from the pre-opening stage to the grand opening and then to its full operation.
He began his career as Head of the Training Department at Banque Nationale de Paris and in a career that spans more than 28 years, he has held various senior management positions in numerous international destinations. Prior to joining Atlantis Palm Jumeirah, he was the Director of Operations at TSA, Singapore.
Mr. Menon joined the hotel industry in 1984, and as a senior Regional Director of Human Resources for Hyatt International and for 17 years he was responsible for all aspects of HR for the group, initially in South-East Asia and subsequently for the Pacific. He has also successfully opened hotels and set up the HR function for various establishments, such as Charles Schwab Australia and effectively managed training centers.
In his new role, he will be responsible for building the total HR infrastructure for Amari to gear up for the expansion of the company as well as to align itself with the aim of being the employer of choice, focussing on talent management, learning and development initiatives and employee marketing.
Amari, the hotel and resort group celebrating the colours and rhythms of modern Asia, recently announced the appointment of Yasuhiro Yoneyama as Corporate Director of Sales Japan. Mr Yoneyama brings to this role extensive expertise in sales and marketing gained through working in numerous leading hotels throughout the Asia Pacific region.
Mr Yoneyama graduated with BA in English and American Literature in Japan.
He began his hospitality career in Tokyo working for both the ANA and Hyatt groups before moving to Beijing, China to join Shangri-La. Mr Yoneyama moved to Thailand in 2006 to join Mandarin Oriental, Bangkok.
In his new role at Amari, he is responsible for corporate and wholesale including banqueting, weddings and other sales related issues for the Japanese market.
MEDIA CONTACT Shamini Murugan Group Director of Communications Amari Corporate Office T +66 (0) 2255 3767, +66 (0) 2255 4588 847 Petchburi Road F +66 (0) 2255 3718 Bangkok 10400 E Send an enquiry Thailand W www.amari.com
Amari Palm Reef Koh Samui's management team gathered to celebrate being bestowed with the 'Best Beach Resort' Award at the 20th Annual TTG Travel Awards 2009 held recently.
This is the third time that the popular 187 room resort on Chaeweng Beach has been given this award. Amari Palm Reef was named Asia's Best Beach Resort in 2006 and again 2007. “This is a wonderful recognition of the dedication and hard work of all involved with the resort,” commented General Manager Roland Henkel.
Over 43,000 votes were cast during the three month voting period which was open to all readers of TTG Asia's portfolio of travel industry publications including TTG Asia, TTG China, TTG Mice, TTG-BTmice China and TTGTravelHub.net Daily News.
For more information or to request high-resolution photography, please contact: Shamini Murugan Group Director of Communications 847 Petchburi Road Bangkok 10400 Thailand T +66 (0) 2255 3767 F +66 (0) 2255 3718 E Send an enquiry W www.amari.com
Amari Palm Reef Resort
Amari, Thailand’s largest domestic hotel management company, with an inventory exceeding 3,000 rooms and employing over 3,000 staff today announced that it will be investing USD$44.1 million in a corporate growth strategy. The group, which currently has 11 properties in key destinations across Thailand including Bangkok, Phuket, Koh Chang, Pattaya, Koh Samui, Chiang Mai and Krabi plans to operate 40 further properties in Asia Pacific by 2018.
This announcement comes one year after the appointment of President and CEO, Peter Henley who has spent his tenure to date focused heavily on preparing for change, allocating investment to the enhancement of systems and processes, significant revitalisation of the Amari brand and corporate management restructuring which has included the appointment of a number strategic senior hires from hospitality giants including Ritz-Carlton, Hilton Hotels & Resorts, Six Senses and Shangri-La. The new management structure includes the addition of roles with specific skill sets in areas including development, technical services and revenue management.
A key cornerstone of this growth plan is the revitalisation of the brand identity. Building on Amari’s strong foundations of successfully managing a mixed portfolio of city-based hotels and resorts, the company is looking to strengthen and broaden its brand proposition.
Planned developments will include:
Chief Executive Officer Peter Henley commented: “Recognising the competitiveness in today’s hospitality industry, we realised that to maintain and develop our position we needed to create a long-term plan to take the company forward.” “The next few years will see many changes both at the brand and property levels, ensuring that we continue to set new standards in modern Asian hospitality.”
Amari is also allocating USD$2 million to communicate these changes via consumer and travel trade marketing activity including the hiring of public relations agencies in key feeder markets including the United Kingdom, India and the Middle East.
For more information about this release or to request high-resolution photography, please contact: Shamini Murugan Group Director of Communications Amari Corporate Office 847 Petchburi Road Bangkok 10400 Thailand T +66 (0) 2255 3767, +66 (0) 2255 4588 F +66 (0) 2255 3718 E Send an enquiry W www.amari.com
